GOAL SETTING: ITS SYSTEMIC BEHAVIORAL IMPACT – CHAPTER 01

For decades, goal setting has been used as a tool for improving employee motivation and performance in organizations. Across hundreds of experiments, dozens of tasks, and thousands of people across four continents, the results are clear. Compared to vague, easy goals (e.g., “Do your best”), specific and challenging goals boost performance. Locke (1964) is credited … Continue reading GOAL SETTING: ITS SYSTEMIC BEHAVIORAL IMPACT – CHAPTER 01